Vendor Spotlight 


Say It In Style

Say It In Style is all about 3D printing with a big focus on sensory toys—fidgets, clickers, and items that are calming and engaging for all ages. They make it a priority to keep new items coming every single week. They truly love creating and printing things that bring people joy.
Barbara and Zeke Holmes officially started this journey on Valentine’s Day 2025 when they printed a few dragons and sold them online. That’s when they realized how much they loved 3D printing and decided to bring these products into our store. They’ve been creating and selling products since 2009, but this has easily become their favorite.
Clickers are most definitely the top seller at the Say It In Style booth, but what truly draws people in are the dog and cat adoptions. Kids love choosing an articulated pet, picking out accessories, and creating their own ideal little companion. It turns into a special, fun moment that makes the booth memorable for families.
“I love being a vendor at The Yellow Umbrella because it truly feels like family. I’ve been there since July and have had nothing but a great experience.”
We love Barbara and Zeke, and once you discover Say It In Style we know you will too.

Our vendor spotlight of the day is Who’s Your Farmer LLC and Jenni and Steven Keeven!
Who’s Your Farmer is a family operated business making deliciously unique jams, jellies and butters from their very own fresh produce, grown on our locally owned family farm.
Their farm is a 3rd generation property that they have dreamed of turning into land that can be used to share and help feed the community with local and natural produce. Their jam making is a 5th generation family loved, past-down hobby. They love keeping the family past-times as part of their future. The love of the growing their very own produce and hobby of canning inspired them to develop their own unique recipes using family grown produce to create the best tasting healthier jams, jellies and butters!
Jenni and Steven have so many varieties of delicious jams, jellies and butters from more well-known flavors like Strawberry Jam and Peach Jam to more unique flavors such as Blackberry Cobbler Jam and Strawberry Jalapeno Jelly! A few must tries are the different Jalapeno Jelly varieties and their very own special recipe of Blackberry Cobbler Jam or Peach Cobbler Jam!!
“We are so blessed to have recently become part of the Under the Yellow Umbrella store. The store is such a cute store that is perfectly located on downtown Main Street selling a wide variety items all from local vendors! We love how kind and helpful the owners and staff have been in helping us get set up and in welcoming us to the store! They all have done such a great job not only with us, but also in spreading the word of our products and the others in the store! They are always thinking of creative ways to spread the word and bring in more customers!” - Jenni and Steven Keeven
We here at Under The Yellow Umbrella have tried them all so feel free to ask our opinion before you choose your new favorite jam or jelly to spread delicious with.

EmmanuelAva,

EmmanuelAva, founded by Adewunmi Egharevba, creates heritage rooted luxury skincare crafted with intention, purity, and story. Every product is made to honor culture, motherhood, and the beauty of ritual, transforming simple moments of care into something soulful. What makes their products special is that they are more than skincare. They are heirlooms of scent, memory, and tradition, created to nourish the skin while reconnecting you to the parts of yourself that deserve gentleness.
Emmanuel + Ava began from both heritage and motherhood. The journey started when she became a mother to a child with eczema and could not find products that truly soothed the dryness without exposing their delicate skin to chemicals or preservatives. Nothing felt pure enough or gentle enough. So she began creating her own formulas using clean, intentional ingredients she trusted. What started as a mother’s mission to protect her child grew into a brand that celebrates culture, tradition, and the quiet power of caring for the skin with something real.
Their must have item is the signature heritage infused body butter. It is rich, velvety, and crafted with ingredients that honor tradition while delivering deep, lasting moisture. Customers love it because it feels like a moment of luxury wrapped in memory, a daily ritual that softens the skin and the spirit.
“My favorite thing about being part of Under The Yellow Umbrella is that it is a small shop with big appeal. It is a beautifully curated space that brings together many local makers under one roof, yet it still feels warm, intimate, and community centered. Being part of a place that celebrates local creativity while offering a boutique level experience is truly special.” - Adewunmi Egharevba
We love having Adewunmi Egharevba and Emmanuel + Ava in our store and once you discover their products, we know you will too.

A Story Told

Our vendor spotlight of the day is Chris LoParco, author of @a_story_told_book !
Chris LoParco is the author and Illustrator of the Christian fantasy series A Story Told - astorytoldbook.com . The products he sells at Under The Yellow Umbrella are all related to that series.
He has been writing and creating artwork for as long as he can remember. His first novel A Story Told was published 15 years ago in 2011.
If you really want to dive into this epic series the best item is the Complete First Arc Box Set. You can only get it at our store Under the Yellow Umbrella or if you meet him at an in person event. It includes, the first 3 novels in the series (all signed by Chris) and a real metal Word of God replica sword from the series, inside of a heavy duty custom collectors box with metallic gold lettering and trim, and original artwork of Nathan and Radix battling it out from the first novel in the inside cover
“I love being part of a community of local artists and entrepenuers and an apart of a great family owned local business. They are a great partner to help me get my work out to more people, while feeding back into the community that I am a part of.” - Chris LaParco
Chris’ work is amazing and his passionate belief is felt throughout all his books. Come read what all the hype’s about at our store, or check out his collection online

Path Less Traveled

Our vendor spotlight of the day is Path Less Traveled by Diana Zelle!
She offers nature prints and giftware in the hopes of bringing the healing peace of nature indoors to those who cannot get out to visit Missouri's beautiful places themselves. She is a nature photographer and her photographs are taken in Missouri's most beautiful natural and conservation areas.
She had been selling nature prints for 5 years on Facebook and Instagram, and wanted to expand. Under The Yellow Umbrella was the perfect opportunity for her to do so. We are in a great location and the possibilities are endless with the consistent effort by John and Susan to grow and expand our customer base through advertising and exposure.
Her greeting cards are must have items. She offers a variety of high quality nature cards with envelopes. You can share them with others, or get a beautiful, ready to frame nature print for your own home for $3 each, or 4 for $10
“I love being part of our community of creative, talented vendors, who's owners are very active in the community, are always active in growing our customer base, and are very easy to work with. Historic Main Street in St Charles is such a cool historic little town. There is alot of foot traffic on Main Street, and it's growing everyday through the efforts of John and Susan.” - Diana Zelle
Path Less Traveled brings the beauty of Missouri indoors and straight to your fingertips with her beautiful work and eye catching photography.

Elaine Price and Shelaine

Elaine and Michelle started Shelaine and create hair accessories, home decor, functional household items and holiday decor using polymer clay. They also does beautiful jewelry, belts, hatbands, hair accessories and home and holiday decor in Native American beading using a variety of stitches and techniques. Their pieces are created individually by hand, making each piece unique. Many patterns are original. They also do custom work.
They love creating unique art. In 2015 Elaine (polymer clay creator) was able to retire and had time to devote to learning new techniques and different ways to use polymer clay. Although Michelle (beading) still works full time, they wanted to try making a small business and sharing their creations. They enjoy selling at craft shows and flea markets and in shops, where we can personally interact with people who are interested in art.
One of our best selling items is Michelle’s loom beaded bracelets. They are unique, colorful, with a wide variety of colors and patterns as well as clasp choices. She also makes them in custom lengths and patterns.
“We are totally new to this shop and fairly new to Missouri. We love that this shop gives so many local artists and crafters a way to put their work out to the public in an attractive stable, consistent manner. The variety of inventory, the homey feel of the shop and the great location make it seem to be a place we hope to grow in and with.” - Elaine Price
Elaine and Michelle’s art is unique and delightful, so stop by the shop and find the next piece to add to your home or outfit.

Chad Rizner

Chad Rizner creates hand-made pottery in his workshop in Jefferson City, focusing his craft on a skill he humbly admits is where his artistry truly shines: pottery. While Chad claims to be “pretty limited artistically, other than pottery,” that singular focus is exactly what makes his work so special. It’s a unique, hands-on craft—one that people connect with and enjoy.
If there’s one must-have piece from Chad’s collection, it’s his hand-thrown coffee and tea cups. Each cup is thoughtfully shaped, comfortable to hold, and made for everyday us because honestly, who can’t use a beautiful, hand-thrown coffee or tea cup? These are the kinds of pieces that quickly become your go-to favorite, turning a simple morning routine into something a little more meaningful.
Chad’s pottery isn’t just functional, it’s personal, intentional, and made to be used and loved every day. Swing by the shop to see his work up close and find the cup or bowl that feels like it was made just for you.
“I enjoy sharing my art with a wider audience in the St. Louis area.” - Chad Rizner
We love Chad’s unique and creative vision for must have clay craftsmanship, and we know you will too when you stop by our store to appreciate them.

IBPrintingCreations

IBPrintingCreations specializes in 3D-printed home decor, resin miniatures, and cosplay props. They take pride in printing our products to last.
Their names are Irene and Brian—the “I” and “B” in IBPRINTINGCREATIONS. They are a family-run small business that started with the idea of printing decor for their children, and it grew from there.
One their must-have items is the Dragon Eclipse lamps, you have to see them in the shop! They added a unique tweak by incorporating an LED RGB board to provide a one-of-a-kind look that is perfect for any child’s room.
“We love the opportunity to collaborate with other vendors and both provide and receive advice within the community.” - Brian and Irene Thurman
IBPrintingCreations is an excellent 3d vendor within our shop and once you wonder over to their booth space you’ll keep coming back to discover what new creations they have in stock.